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Interview Supported Innovation Audit: how does a complementary interview affect the understanding of an innovation audits results when the interview is based on the audit statements.

Fulltext:


Publication Type:

Conference/Workshop Paper

Publisher:

ISPIM - International Society for Professional Innovation Management


Abstract

SMEs tend to lack the ability of sustainable development through cost-effective and repeated innovation. One way to find out a current innovation state is to run a self-assessment innovation audit, which are well used but got critics to not show reliable results The authors formed research question: How might a complementary interview affect the understanding of the result of the innovation audit when the interview is based on the same statements used in the audit? The study was conducted at two Swedish SMEs with a mix of management and personnel. 21 respondents at both companies answered 840 audit-statements and equal amount of interview questions rephrased from a “how-perspective”. 4 audit-statements were left blank and 103 interview questions were answered, “I don't know”. A great differ in the understanding appeared and the conclusion was that a selfassessment innovation audit might not show reliable results conducted without a complementing interview. Keywords: innovation audit; interview support; SME; method; gap

Bibtex

@inproceedings{Blackbright2127,
author = {Helena Blackbright and Mikael Johnsson and Tomas Backstr{\"o}m},
title = {Interview Supported Innovation Audit: how does a complementary interview affect the understanding of an innovation audits results when the interview is based on the audit statements.},
month = {December},
year = {2010},
publisher = {ISPIM - International Society for Professional Innovation Management},
url = {http://www.ipr.mdu.se/publications/2127-}
}