You are required to read and agree to the below before accessing a full-text version of an article in the IDE article repository.

The full-text document you are about to access is subject to national and international copyright laws. In most cases (but not necessarily all) the consequence is that personal use is allowed given that the copyright owner is duly acknowledged and respected. All other use (typically) require an explicit permission (often in writing) by the copyright owner.

For the reports in this repository we specifically note that

  • the use of articles under IEEE copyright is governed by the IEEE copyright policy (available at

  • the use of articles under ACM copyright is governed by the ACM copyright policy (available at

  • technical reports and other articles issued by M‰lardalen University is free for personal use. For other use, the explicit consent of the authors is required

  • in other cases, please contact the copyright owner for detailed information

By accepting I agree to acknowledge and respect the rights of the copyright owner of the document I am about to access.

If you are in doubt, feel free to contact

What is Performance in Complex Product Development


Publication Type:

Conference/Workshop Paper


R&D Management


The process of developing new products is one of the key business processes in a company, especially technology intensive ones. In order to continuously improve the capability of developing new products it is important to be able to measure the performance in the product development process. The dilemma though is that there are no good performance measurements available within complex product development. One reason, as argued in this research, is the lack of a holistic perception of performance within the development process. Data from an explorative five case study including 49 semi-structured open interviews regarding performance indicate that performance is perceived in terms of time, cost, and quality i.e., what is measured. Thus, in order to develop better measurements of performance, the perception of performance needs to be changed first. To meet this need, a Product Development Organizational Performance Model (PDOPM) is proposed, consisting of three generic levels of activities: product strategy, project management, and product activities. These generic activities are modelled in accordance with the IDEF0 framework making it possible to conceptually reason about uncertainty, effectiveness, and efficiency at each activity level. Product development effectiveness and efficiency are also defined for the complete process. Further, product development efficacy is introduced to describe the capability of identifying or creating a market opportunity and being able to develop and deliver a product fulfilling exactly what was identified as the market opportunity.


author = {Stefan Cedergren and Joakim Eriksson and Peter Wallin},
title = {What is Performance in Complex Product Development},
month = {June},
year = {2008},
booktitle = {R{\&}D Management},
url = {}